Tag Archives: Manchester United

What Sir Alex Ferguson could learn from David Ogilvy

Who am I to add to the extraordinary volume of news articles about the sacking of David Moyes as manager of the Manchester United football team? On the Telegraph website alone there have been over 60 articles on this subject in the four days 22-24 April.

David Moyes predecessor, Sir Alex Ferguson, is universally acknowledged to have been a master of his craft.

However, as someone who is not ‘a football man’, my abiding image of Sir Alex Ferguson is of him, after a game, gobbing a huge wad of chewing gum onto the revered Old Trafford turf before strutting into a post-match interview to complain about the ref. Couth? Not. Read more on What Sir Alex Ferguson could learn from David Ogilvy…

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